23 Advertising Techniques Used to Create Powerful and Persuasive Ads

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Visme
Published at : 24 Oct 2021
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Are you ready to start creating powerful and persuasive ads that get your audience ready to buy? These popular advertising techniques can help you to design ads that resonate with your audience. Choose your next advertising technique then use Visme to create your visuals: https://www.visme.co/ad-maker/



With the competition to grab your audience’s attention growing all the time, it’s essential to find the perfect advertising techniques that really stand out and resonate with your audience.

This is why we’ve put together this video with 23 popular advertising techniques that are proven to work well with getting attention.

Our host Mike Ploger walks you through what each of these advertising techniques are, and shows real life examples for each one so that you get an idea for exactly how each of these advertising techniques could work for your business.

Here are the advertising techniques you’ll learn about:
00:59 Color Psychology
1:53 Composition
2:39 Rule of Thirds and The Golden Mean
3:22 Focal Point
4:00 Visual Path
4:48 Typographic Composition
5:39 Repetition
6:19 Body Language
6:59 Direct Gaze
7:34 Three-Quarter Gaze
8:10 Point of View
8:43 Behind The Scenes
9:30 Association
10:10 Symbolism
10:55 Anthropomorphism
11:31 Emotional Appeal
12:46 Storytelling
13:29 Social Proof
14:10 Fantasy
14:44 Animation and Motion Graphics
15:22 Artificial Reality
15:58 Social Media Influencers

Those are just five of the 23 advertising techniques Mike talks about throughout this video, and there are so many options to help your business create unique and persuasive advertisements.

Looking for even more design inspiration for your next advertisement? Look no further!

Learn about color psychology here: https://visme.co/blog/color-psychology-in-marketing-the-ultimate-guide/
Find some popular fonts for 2020 here: https://visme.co/blog/top-fonts-2020/
Check out various types of advertising appeals here: https://visme.co/blog/types-of-advertising-appeals/

And of course, take a look at the blog post version of this video here: https://visme.co/blog/visual-advertising-techniques/



Sources:
https://www.fashionmodeldirectory.com/brands/tiffany-co/advertisements/2014/spring-summer/6884/daria-werbowy-130024/
https://www.adsoftheworld.com/media/print/bawabat_al_sharq_mall_international_mothers_day
http://www.klonblog.com/28-total-entspannte-corona-print-ads/
https://www.adsoftheworld.com/media/print/lipton_a_taste_of_relaxing_life
https://www.adsoftheworld.com/media/print/softweave_towels_wipe_the_stereotype_voice
https://instapage.com/blog/z-pattern-layout
https://www.singlegrain.com/blog-posts/conversions/101-on-eye-tracking-how-your-eyes-move-on-a-website-infographic/
https://www.adsoftheworld.com/media/print/cadbury_mini_eggs_biggest
https://www.youtube.com/watch?v=c3xM4f6oxK4&feature=emb_title
https://www.adsoftheworld.com/campaign/renault-publicis-03-2019
https://www.adsoftheworld.com/media/print/mcdonalds_yawnbite_malena
https://mgallagher669.wordpress.com/2013/02/18/262/
http://kelleyriemakeup.blogspot.com/2010/05/how-to-scarlett-johansson-dolce-gabbana.html
https://www.dailybillboardblog.com/2010/04/toy-story-3-buzz-lightyear-billboard.html
http://iandavidmackenzie.com/project/behind-the-scenes-at-a-mcdonalds-photo-shoot/
https://www.adsoftheworld.com/media/print/ayuntamiento_de_las_palmas_de_gran_canaria_alcohol
https://www.boredpanda.com/creative-print-ads/
https://www.adsoftheworld.com/media/print/mymall_valentines_day_i_love_you_2
https://www.adsoftheworld.com/media/print/moscow_zoo_not_all_animals_sleep_in_winter
https://www.youtube.com/watch?v=K9vFWA1rnWc&feature=emb_logo
https://optinmonster.com/fomo-marketing-examples-to-boost-sales/
https://youtu.be/IZC02EQqcXc
https://blog.hubspot.com/marketing/social-proof-examples
https://youtu.be/cBlRbrB_Gnc
https://youtu.be/WsVI-WvGxsc
https://youtu.be/XFsZ6BO4LU0
https://youtu.be/vDNzTasuYEw

advertising techniquespersuasive advertising techniquespopular advertising techniques

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